Buffalo Bills Shirt For Women Retro Bills T-Shirt . Speaking to Vogue, Charli XCX said she had “convinced” H&M to host a party alongside Jamie XX and Sherelle to both kick off LFW’s SS25 season and ring in the unveiling of the retailer’s new campaign. Details of the collaborative event remain ambiguous, with its location currently undisclosed and the guest list remaining classified. According to Charli XCX, however, the brand has been “so down” to let her do exactly what she wants. “It’s always cool to work with people who just want you to truly express yourself creatively,” she told the media outlet.The tightly under wrap plan could provide H&M with a much needed boost to both its image and its financials, as it possibly seeks to ride on the coattails of the widely successful marketing that has pushed ‘Brat’ to the height of pop culture. It comes as reports continue to circulate that the Swedish retailer has been losing market share over the years amid heightened competition from industry leaders like Shein and Zara. Its ongoing turnaround is being led by H&M Group CEO, Daniel Ervér, who had outlined the company’s strategy last week in light of lacklustre sales in the second quarter of the year.Among his plans, and next to an ambition of refurbishing its store fleet, is that of the AW24 collection, which Evrér had confirmed to Business of Fashion was due to release September 12. Speaking to the publication, the executive, who took over the helm position in January 2024, also revealed that an accompanying brand campaign would further draw on a connection between fashion and music. He added: “There is a tremendous opportunity for growth and for profitability, which will allow us to invest in future transformation.”
Thứ Bảy, 11 tháng 1, 2025
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Buffalo Bills Shirt For Women Retro Bills T-Shirt
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